November 16, 2010: Tourism, Hospitality, and Social Media

Whether it’s checking out reviews on Yelp, posting travel plans on TripIt, or reaching out to a restaurant on Twitter, social media has become a key component in people’s decision making process as they plan their next vacation or even dinner reservations. Hospitality and tourism brands have responded by creating social media presences to engage guests, provide real-time customer service, address crisis situations, and build online communities around their brands. Join us for the SMCSF November...